PRESS RELEASE : Bike Baton Rouge to support Breast Cancer Awareness Month

10/4/16, Baton Rouge, LA

Bike Baton Rouge, a local non-profit organization, is partnering with the Southern University Agricultural Research & Extension Center to raise awareness and funds for Breast Cancer Awareness Month.

Bike Baton Rouge will be supporting the 10th Annual Pink Party with a Purpose with a ‘Pink Bike Ride’ at this year's event, which will be held on Friday November 4 at Southern University's main campus. Bike Baton Rouge will also donate $5 from each new membership which includes a pink Bike Baton Rouge T-shirt, and $3 from each individual T-shirt sale.

“Women respond better to treatment both when supported by community and when getting regular exercise," said Jessica Stroope, a Bike Baton Rouge member and volunteer who counts breast cancer survivors amongst both her friends and family. "Bicycling with friends is an ideal way to do that - residential streets and designated bike routes are the perfect way to explore our city, get some exercise, and deepen connections with friends." 

Getting regular exercise can be tougher than it sounds - statistics from the League of American Bicyclists show that female bicyclists are less likely to choose to bike on roads without bicycle infrastructure, noting that on average, women will travel five minutes more than men to access a bicycle facility such as a bike lane or trail. Bike Baton Rouge hopes its recently released Baton Rouge Bike Map (bikebr.org/map) will be a quick and easy resource to find safe ways to get around Baton Rouge by bicycle.

Bike Baton Rouge's memberships and T-shirts are available on its website (http://bikebr.org/merchandise/) as well as at at the Pink Party with a Purpose event.

http://bikeleague.org/content/increased-comfort-more-women-biking

Mika Torkkola
225 571 2906
bikebatonrouge@gmail.com

Bike Baton Rouge is a local non-profit 501 (c) 3 organization and has been dedicated to making bicycling trips in Baton Rouge safer and more enjoyable since 2006.

Bike Baton Rouge members and volunteers at the State Capitol in April 2016